Marketing for Small Business
Small business owners are often a one-man-band, trying to do everything, and all on a tight budget. Learn how to be your own marketing consultant, devise strategy and do it all without breaking the bank.
Description
Course Description
Business growth is an essential part of any entrepreneur’s plan, but how to do it effectively? This workshop will show you how to be a great marketer without a background in marketing. Or if you have a history in marketing, this course will help you to perfect and hone your skills, getting more out of less and catching up with modern trends.
Topics
Topics
- Marketing for small business
- Elements of a successful marketing message
- The marketing cycle in small business
- Marketing strategies
- Implementing your plan
- Internet marketing basics
Outcomes
What you’ll be able to do
This workshop will help you understand and create marketing plans, including using the internet and social media as tools. During this workshop you will learn how you can get the most out of a small budget and how you can measure the success of your plans, where they can be improved and how to do it.
Who is it for?
What you'll learn
You’ll learn the basics, such as how to create a marketing plan and how to measure results effectively.
Prerequisites
Registration Details
A resource pack with pen, paper, presentation folder and course book will be provided on the day.
MINIMUM COURSE NUMBERS APPLY
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